People Will Pay for Green…As Long as it Doesn’t Cost More

The company that can make an innovative solution to both go green and lower consumer costs will be the big winner because going green and saving money is a one-two combo that is irresistible to the market.

Secretary of Energy Endorses Ultracapacitors at Auto Show

At the Washington D.C. Auto Show last week, U.S. Energy Secretary Steven Chu spoke about the Obama administration’s commitment to advancing fuel-efficient vehicles.